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The Struggles of credits in the Music Industry: The Story of Itumeleng Bokaba and Kwesta’s “Mayibabo” Hit Song

The Struggles of Recognition in the Music Industry: The Story of Itumeleng Bokaba and Kwesta’s “Mayibabo” Hit Song

In a surprising twist that highlights the ongoing struggles for fair compensation and recognition within the music industry, Itumeleng, a former YoTV personality and Rhythm City actress, recently shared her experience of receiving a mere 59 cents for her vocal contributions to Kwesta’s popular hit song “Mayibabo.” The revelation came through a candid TikTok video wherein Itumeleng disclosed her frustrations about not being adequately credited for her work.

Despite pouring her talent and effort into the song, Itumeleng Bokaba was left disheartened when she received a mere 59 cents after requesting credit for her contribution. In her candid TikTok recount, she explains that she had fought for official recognition from SAMRO (South African Music Rights Organisation) to ensure that her name was associated with the hit track. Yet, it appears that her persistence ultimately yielded a laughable payout, raising serious questions about how artists are compensated in an industry that often prioritizes big names over vital contributors.

In the music world, collaborations are the norm and each contributor’s role can often get overshadowed. Itumeleng lent her voice to the catchy chorus of “Mayibabo,” a track that features prominent artists including DJ MaphorisaDJ Buckz, and Okmalumkoolkat. Despite the song’s success and its popularity among fans, Itumeleng’s plea for proper acknowledgment led to a shocking financial outcome. After reaching out to the South African Music Rights Organisation (SAMRO), she was disheartened to find that her contributions were valued at just 59 cents.

Itumeleng’s story sheds light on a problem many artists face: the challenges in getting recognized and compensated for their contributions. She claimed that not only was her name initially omitted from credits, but that the little revenue she was entitled to had been diverted elsewhere. According to her, she was informed by Nota, a figure in the music industry, that the payment meant for her was given to another artist, DJ Maphorisa.

“After trying to get SAMRO to add my name, at least I made 59 cents,” Itumeleng expressed in her video. This stark contrast between the track’s success and her meager earnings speaks volumes about the exploitation some artists endure in the industry.

“At least I made 59 cents after trying to get SAMRO to add my name,” Itumeleng reflected, a statement that carries both a hint of humor and an underlying sadness that people in creative industries frequently face. The fight for recognition is not just about money; it’s about respect, acknowledgment, and ensuring that all artists involved in a project receive their fair share of the limelight and earnings.

The situation escalated further when Makhwa, the producer of “Mayibabo,” took to social media to express his grievances, stating that he received no payment for his work on the track. His dissatisfaction led him to clarify that the issues regarding the distribution of earnings do not lay solely with DJ Maphorisa, as some had speculated, but with Nota, who allegedly handled the splits behind the artists’ backs.

“Not only do I get nothing, but I also see that the credits have not been accurately distributed,” he lamented. Makhwa’s comments highlight a broader issue within the industry: the lack of transparency in financial dealings and the serious consequences it has for various artists attempting to earn a living from their craft.

This narrative of an artist’s desperate quest for recognition and fair compensation is one that resonates widely within the creative industries. It emphasizes the need for better systems that protect the rights of contributors—be they vocalists, producers, or songwriters—as well as transparent financial practices.

With these discussions being sparked on platforms like TikTok and social media, it may prompt conversations about reform and raise awareness of the struggles faced by many artists behind the scenes. Itumeleng’s experience, combined with Makhwa’s worries, highlights a critical need for not just accountability, but also advocacy for artists’ rights.

 

As listeners, we often enjoy the finished product without considering the myriad of people who contribute to its creation. In a world where platforms like TikTok give artists a voice, it is crucial to pay attention to stories like Itumeleng ‘s. They remind us that the music we love is not just the work of a few notable figures, but rather a collaborative effort that deserves recognition for each individual’s contribution.

The plight of Itumeleng resonates with many artists striving for visibility, respect, and fair compensation. As the music industry continues to evolve, it becomes ever more important for organizations like SAMRO to adapt their practices and ensure that all contributors are recognized and compensated fairly. No one should have to fight for their rightful credit or settle for pennies after dedicating their talent and passion to a project.

To Itumeleng and all the unsung heroes in the music scene, your contributions matter. May your story inspire positive change within the industry, where every voice is heard, every contribution is celebrated, and every artist receives their due recognition and compensation.

The music industry is evolving, and discussions around fair pay and acknowledgment are more important than ever. It is time for artists like Itumeleng and Makhwa to receive the recognition and compensation they rightfully deserve, not just as a question of fairness, but as a crucial aspect of nurturing a thriving creative ecosystem. As we enjoy the music, let us also champion the voices behind it—ensuring they are heard, recognized, and compensated appropriately.